Case Study
Sanjay Mody Donor
Mr. Sanjay Mody is an inspiration in himself. Not only he goes all the way from Kandivali to donate platelet at TATA memorial hospital but also makes it a point to motivate others. At a time when people fear to leave their homes fearing pandemic. He goes every 15 days to the Hospital to save lives.
Challenges:
- Developing a Unique Brand Identity
- Balancing Local and Global Branding
- Building Trust and Credibility
- Managing Brand Extensions
Solutions:
- Developed a Clear Brand Strategy
- Conducted Market Research
- Adapted to Changing Trends
- Manage Brand Extensions Carefully
Results:
- Increased Brand Awareness
- Improved Customer Loyalty
- Competitive Advantage
- Enhanced Reputation
